Joanna Jackson Counseling

PROJECT SPECS: Branding & Visual Identity, Brand & Creative Strategy, Illustration, Website Design, Photography, Video Assets
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Upon launching her private practice, Joanna Jackson Counseling came to us needing a website that would make potential clients feel welcomed, comfortable, and understood. Joanna specializes in Anxiety & Stress, Self-Esteem & Identity, and Religious Deconstruction. Because of this, we focused on providing her with soft, vintage-feeling imagery to make her website feel like a calming space.

In addition to updated headshots and a custom-branded website, we also provided Joanna with introduction videos that she can use on her PsychToday page and her website, giving potential clients a first impression of what working with her might be like.

Stats: Within the first month of launching, Joanna's practice was fully booked. New clients told her that her website resonated with them and helped make their decision to choose her easy. Joanna reported to us that her new clients have been a great fit for her as well. Joanna still meets with new inquiries to help refer them to the perfect fit.

Credits: Logo designed by Tori Hurt

Joanna Jackson seated in a mustard velvet wingback chair, resting her chin on her hand, wearing a tan jacket
Computer mockup of the Joanna Jackson Counseling website About page, showing her bio, background, credentials, specialties, and a consultation booking video
Desktop mockup of the Joanna Jackson Counseling homepage with a cozy couch hero image and the headline Helping anxious high-achievers feel secure in their identity
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Joanna Jackson seated on a green couch writing in a notebook during what appears to be a therapy session, warm lamp light in the background
Joanna Jackson seated on a green couch writing in a notebook, close variant of the therapy session scene with lamp light behind her
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